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About PREMIER NUTRITION

At Premier Nutrition, we’re a team cheering on our customers every step of the way. Maybe it’s in the PowerBar right before a marathon. Or in a post-workout bottle of Joint Juice. So many athletes count on us for healthy and transparent energy products, and that’s why we need a team that’s dedicated to building the future of nutrition. So come take the first step toward a career built on winning.

Associate Brand Manager, Marketing

Marketing

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Job Details

Description

Here’s what all the hype is about…

Premier Nutrition Company, LLC. (PNC) distributes great-tasting food products to health-conscious consumers under the brand names Premier Protein, PowerBar, Supreme Protein, and Joint Juice and part of publicly traded BellRing Brands (NYSE:BRBR). With its people-first culture, PNC empowers its people to create the best work of their lives alongside some truly amazing colleagues. We strive to make a workplace where you can feel like you and avoid many of the outdated processes and structure of conventional workplaces. We don’t have performance reviews—we have conversations. We don’t have command and control management—we have inspiring leaders to coach you. We don’t have a casual dress code—we simply don’t have a dress code; wear what you like. And we have a lot of fun.

PNC treats employees with respect. With its people first culture, “We are Better Together” because we bring our diverse backgrounds, life experiences, and ways of thinking to each challenge—grounded in our belief that everyone should have a seat and a voice at the table.

Bringing dogs to work, company-wide volunteer days, philanthropy and sustainability programs, in-office massages, walking meetings, and free daily exercise classes on-site and at the adjacent gym are just a few ways we make work feel less like work. And the results of our great culture speaks for itself: we were certified as a Great Place to Work™ for the fourth year running in 2020 and ranked #6 on Fortune Magazine’s 2020 Best Small & Medium Workplaces in Manufacturing & Production.

So, what’s it like to work here? You’ll walk into our Emeryville office each Monday morning and find 100 of your colleagues sitting on sofas, beanbag chairs, or the floor excitedly talking through the week ahead and watching one of their colleagues tell their personal life and career journey. Picture a casual and collaborative environment, the innovative mindset of a tech company, and the stability of a brand that sold over $800 million last year, and you’ll find us in the sweet spot where world-class culture meets robust business results. PNC seeks individuals who will thrive in this work environment and will help us build our culture and this high-growth company for the next phase in our amazing journey. Does this sound like you? Then read on…

The Role…

The Associate Brand Manager will contribute to Premier Nutrition’s ongoing growth trajectory by supporting the Dymatize brand across its portfolio of products. The role will be on the Base Brand team, responsible for creating and driving the core business’s strategies and tactics.

You’re excited about this opportunity because your time will be filled with…

Product Management: 30% of Time

  • Partner with Market Insights team to develop consumer-driven platforms, products and strategies
  • Lead cross-functional teams to successfully develop product, packaging, P&L and commercialization plans to launch new products for Ready-to-Drink beverages, and/or Protein Powder platforms
  • Dive deep into pricing and promotional strategies and tactics to gain competitive advantages
  • Partner with Sales team to develop and deliver highly effective tactics and strategies to spur growth across channels (club, convenience, food/drug/mass, eCommerce)
  • Marketing Communications: 30% of Time

  • Key participant in Dymatize overall media campaign strategic & tactical development
  • Manage launch and ongoing execution of campaign tactics & initiatives – leading agency partners, rallying internal teams, and reporting results to business leaders
  • Develop & execute consumer promotions plans
  • Strong partnership with Digital Center of Excellence team as they execute campaign on digital channels
  • Business Analysis & Tracking: 30% of Time

  • Analyze and identify drivers of the category, competition, and owned product lines and succinctly deliver data-backed recommendations to move the business and unearth growth opportunities
  • Utilize Nielsen, IRI, Retail Link and/or industry or market research reports for ad hoc business analysis
  • Own monthly reporting on business (Nielsen/IRI, revenue tracking, profitability tracking, marketing forecasts, marketing budget)
  • Brand Strategy: 10% of Time

  • Strong participation in annual brand planning, owning annual business review and key deliverables that build and inform the annual and three-year brand plans
  • What are we looking for?

    Education:

  • Bachelor’s degree required in any field
  • Experience:

  • 2+ years of marketing experience with a Consumer-Packaged Goods (CPG) company, agency, or management consulting role
  • Skills:

  • Strong knowledge and interest in healthy food trends
  • Highly curious & results-driven behavior
  • Strong project management skills
  • Self-starter – comfortable ‘figuring it out’
  • Quantitative strength –very comfortable with numbers
  • Strong verbal and written communication skills
  • Cross-functional project team experience
  • Ability to influence and lead others
  • So if after reading through this long list you’re thinking--I’m not sure I meet 100% of these requirements, should I still apply? YES—if you embody a growth mindset, see challenges as opportunities to develop, and find innovative ways to get the real work that matters done, you sound like our kind of candidate!

    Five capabilities that differentiate this role and are key to candidate success:

    1. Drive and own results
    2. Learning & growth mindset
    3. Be a builder
    4. Embody a strategic mindset
    5. Influence and inspire

    You will thrive here and may just do the best work of your life if…

  • You want to be an integral part of shaping and nurturing an amazing brand
  • You can be flexible in your approach to challenges and abandon past practices if they don’t make sense or would lead to a poor outcome
  • You enjoy making decisions and finding ways to say ‘yes’ as often as possible to impactful and important priorities for the business or team
  • You are comfortable being natural, casual, open, and even a bit playful at work
  • You can be friendly, vulnerable, and self-deprecating in one moment, and deal with a challenging, delicate matter as a professional in the next
  • You can do periods of focused, deep work on projects that drive the needle
  • This may not be your ideal next career move if…

  • You like a lot of structure, rules, and uniformity
  • You like order, hierarchy, command and control management
  • Dealing with ambiguity or experimentation are not your jam
  • You try to resolve challenging interpersonal situations over email or instant messaging
  • You like managing from behind your computer and demonstrating excellence through email
  • You tend to chase whatever shiny object presents itself during the day even if non-strategic
  • If we haven’t convinced you to apply already, here are some of our favorite perks and benefits:

  • Summer hours (and of course a hefty PTO package plus 11 holidays)
  • 401K match. Literally free money
  • Free food. Plus kombucha, cold brew coffee, sparkling water…all on tap
  • All people and roles are bonus-eligible
  • Quarterly team building events/happy hours (city-wide scavenger hunt, bowling, ropes course, putt-putt)
  • Bring your dog to work (3 days/week)
  • Extended paid parental leave regardless of gender or familial make-up
  • We strive to create an equitable and inclusive environment to contribute to the success of our organization. Premier Nutrition provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, status as a covered veteran and any other category protected under applicable federal, state, provincial and local laws.

    Qualifications


    Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

    The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

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